Is Internet traffic everything?
August 14, 2008
Focusing on two primary tasks which are generating traffic to a website and decreasing the cost of online results whether its sales or leads. But is website traffic everything? Not if you are missing the management of the machine..traffic can be generated hundreds, maybe thousands of ways from pay per click, organic search, social network referrals, participating in forums, etc..but all that changes each day as more and more companies enter the Internet to compete and win the hearts and minds of their prospective customers. Managing the costs of all Internet traffic sources and the corresponding revenue is crucial to success. The core lever is conversion rate…How many of my visitors can I convert to a customer. I will prepare a post specifically breaking out the impact of raising your conversion rate and the impact on cost per conversion and the how your maximum cost per click can change dramatically.
Hello Internet World
July 30, 2008
How do you start a blog focused on search engine marketing? I will discuss that shortly..In the meantime, thanks for visiting.